Ecocert certified. Vegan shampoo. 99.63% Natural ingredients. 10% Organically farmed ingredients. Goji is a fruit containing very high levels of vitamin C and antioxidants, as well as B-group vitamins, minerals, amino acids and essential fatty acids, which provide excellent hydrating and antioxidant properties. Aloe vera is rich in amino acids, vitamins and minerals. This shampoo hydrates, softens and conditions, helping to maintain the hair’s natural balance. Fights hair loss and nourishes the scalp. NO COLOURANT, PARABENS FREE, SILICONS FREE, NO PEG, NO PHTHALATES.