Optic White Purple Whitening Toothpaste 37g

Colgate Optic White Purple Whitening Toothpaste 37g

COLGATE OPTIC WHITE PURPLE, THE BEAUTY HACK THAT LET YOU SHINE IN AN INSTANT!

Say Hello to Purple, so that you can bid farewell to yellow and SHINE.

Inspired by the Colour Theory Wheel, where Purple and Yellow sit on opposite ends, their unique interaction results in a neutral white shade. Our innovative Optic White Purple Toothpaste harnesses this concept to bring you a revolutionary oral beauty experience.

With Purple Brighteners in every tube, it can instanly colour-corrects yellow tones^. Couple with the Micro-Polishing Crystals**, it ensures a lasting and radiant whitening effect. Fret not, the formula is also enamel safe# and safe for everyday use. This isn't any ordinary Purple Toothpaste, it's a 3-in-1 solution in one tube—Shine, Bright, White.

Make Colgate Optic White Purple Toothpaste an essential part of your daily beauty regimen for quick fix to witnessing beauty hacks. Experience the transformation on the very first brush. Now it's your time to shine in an instant.


^For temporary efficacy
** High cleaning silica
#When used as directed

**Where applicable, items have a minimum of nine-month shelf life before expiry unless otherwise stated on product description.