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Hada Labo is a skincare line researched & developed by Rohto Pharmaceutical Co. Japan and The Mentholatum Co. As a member of the Rohto family, we have a strong heritage in pharmaceuticals which lends authenticity and credibility to our promise of best quality, expert skin care. For us, it is not just about achieving beautiful skin but also healthy skin. With a philosophy ‘Perfect X Simple’, Hada Labo uses only the purest ingredients that are clinically proven with high efficacy and the highest concentration, with no unnecessary additives or ingredients. Our ‘nothing more, nothing less’ mindset plays out most strongly in our brand philosophy allowing Hada Labo to deliver perfectly simple and superior skincare products – maximum efficacy with minimum burden on the skin.